


Lambda Partners was founded on the idea that any school or athlete of any level is in the role to promote local businesses, generate revenue, and change lives.
THE LAMBDA GAMEPLAN
- We empower college athletes.
- We build value for small businesses.
- We drive sustainable NIL strategies.
Our Team
Our team consists of college best friends and roommates who have refined their interests and collaboration skills through years of work together. Our complimentary skillsets seperate us from the competition.

CEO and Co-Founder
Colby Eagan
Colby Eagan is attending the University of North Carolina at Chapel Hill pursuing degrees in Statistics and Computer Science. He has worked in quantitative research at hedge fund Discovery Capital Management, as a researcher for the National Science Foundation and most recently as an Associate Consultant for Oliver Wyman. Before founding Lambda, Colby had success as the creator of AFTSA, an open-source time series analytics platform with over 40,000 downloads.

COO and Co-Founder
Kushal Garg
Kushal is a Business and Information Science major at the Kenan Flagler Business School at UNC. Kushal began his career in business roles at Schneider Electric and APCO Worldwide before landing at Amazon as a program manager. Kushal brings a background in supply chain, partnership development, and cross-border strategy. Kushal is a nationally ranked squash player in India and is passionate about sustainiability in business practices, spending his free time working for the UNC Institute for the Environment.